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Business News - Morgan Bell discusses trends in business

 
Find out which products are getting recognition in Australia and across the globe, how the Government impacts on business, and which trends are leading to financial success - this is an open discussion about money making ventures in the news, all comments and opinions are welcome!

Nokia: Hello for Mobile Phones

January 19th 2007 12:08
Nokia is a giant manufacturer of communications equipment and is not listed in the ASX. What kind of company is this, though? Stay with me for a look into it.

The news today, 19 January 2007, is that “Australia's love affair with the mobile phone continues, with 8.74 million new handsets shipped last year, a figure handset market leader Nokia believes could be bettered this year.”

“The figure is a record, beating the previous best performance of 8.02 million in 2004 and came despite almost 20 million mobile phones, or close to one for every person in the country, being in use according to figures released by the Australian Mobile Telecommunications Association.”


“Nokia Australia chief Shaun Colligan told The Australian he expected shipments of between 8 million and 9 million for 2007.”

“In 2005, 8 million phones were shipped, although Mr Colligan said it was common knowledge some handsets each year were later moved out of the country to other markets on the so-called grey market. “

“"We see style and form factor continuing to be a big influence in the market and 3G is starting to play a more important role," Mr Colligan said. "At Nokia, we have an absolute focus on multimedia offering music, images and content on our handsets."”

“While Mr Colligan would not comment on Nokia's market share, industry insiders suggest the company still holds nearly 50 per cent of the Australian market.”

“Motorola is in second place with 18 per cent, with Samsung and Sony Ericsson are battling it out for third position.”

This news was published in the online edition of The Australian under the title “Mobile sales ready to ring up more records” and was written by Michael Sainsbury.

Nokia Corp. (NYSE: NOK) is certainly one of the most prominent mobile phone manufacturers in Australia. It is listed in several exchanges around the world including the New York Stock Exchange to which I refer below.


NOK’s market capitalisation is massive at $80.04 billion, whose share price is $US19.95 and whose Return on Equity is an equaly massive 34 per cent.

Nokia’s Net Income (net profit) is $US4,242.521 million and its margin is 10.5 per cent. Its EPS is $US1.30.

NOK has a Debt of $US441.7 million comprising 0.03 per cent of the Equity. Its Cash holdings are $US10.05 billion or $US2.617 per share while being Cash Flow positive.

NOK’s P/E is 15 times, low by industry standards, and P/B is 5.44.

End
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